In today’s job market, finding the right job board to post your job opening can leave your head spinning. Does this job board offer free posting? Will I be charged unexpectedly? These are all relevant questions if you’ve found yourself on the side of trying to find the best candidate for your job opening. Here is a little insight on the breakdown of Indeed’s price structure and job posting details.
Indeed is one of the most well known job boards in today’s hiring market, partnering with various boards like Glassdoor, ZipRecruiter and many more to help you receive the candidates you’re looking for.
According to the Indeed Help Center, Indeed offers two different job posting features:
1. Unsponsored Job (Free Job) Post
2. Sponsored Job Post
Indeed allows employers to post their job opening without attaching a budget to their post. However, according to Indeed’s algorithms, to receive the most traffic to a post, it is recommended to apply a budget to a job post. We will cover those options a little later….
Indeed provides the option to create a free job post if that is your preferred choice. Keep in mind, if you have paused or closed a job with a budget (sponsored post), and are needing to reopen the job, the job will reopen with the budget features that were active before the post was closed or paused.
To change the settings for a sponsored job post to reflect an unsponsored post:
1. Go to the Indeed Employers Dashboard
2. Hover over the job you would like to edit the budget on and click the ellipses (three dots) in the right corner of the job post, nearest the “Job Status” option.
3. Click the option “Manage Budget.”
4. Scroll to the bottom of the loaded page and click “Remove Budget” to switch settings to an unsponsored job post.
It’s that simple!
Indeed offers two different features for sponsored job posts:
1. Daily Budget
2. Cost per Application
If you are thinking of opting in for the Daily Budget sponsored post, there is no maximum to how much you would like to allocate to your sponsored budget, but you will need to make sure that it satisfies Indeed’s minimum daily budget of $5.00 (Indeed’s suggested range is between $5-$499 a day). The costs incurred through this method are determined on the amount of clicks applicants perform on your job post. Your sponsored job settings can be changed at any time, however, the higher the budget, the better chances of applicants viewing your job post.
Daily Budget costs vary depending on the amount of clicks the job post receives per day. Indeed uses this criteria to break down these figures into averages. According to the Indeed Help Center, “When you choose a daily budget, we [Indeed] multiply your daily budget times the average number of days in a month (30.5) to determine your maximum monthly budget—you won’t spend more than this amount in a given month.
For example, if your daily budget is $10.00, you’ll spend a maximum of $305.00 for the month ($10 daily budget x 30.5 average days per month). However, you may spend $8.00 on one day and $12.00 on another.” Keep in mind that these sponsored costs will recur on the job post until you stop them (closing or pausing the post). You can also change the settings at any time by referring to the step-by-step breakdown in the beginning of this deep dive.
If you prefer Indeed’s Cost Per Application sponsored post, Indeed determines the cost per application by the job title and location of your job post. You can always adjust the job title to determine if this affects the ultimate cost per application. This method uses a range from $1-$60 per application. When using this method, you will not be charged based off of the clicks per post like the Daily Budget method. Also, including screening questions as “deal breakers” will help avoid charges from applicants who do not meet your post’s qualifications who have applied to your job post. Not happy with the applicants Indeed has sent your way? You have the freedom to request a replacement within 48 hours of receiving it. Rejected applications are immediately replaced with new ones that best reflect your hiring needs.
Written by: Stephanie Calhoun
July 7, 2022
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